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The CRM handbook : a business guide to customer relationship management
Record Type:
Language materials, printed : monographic
Title Information:
a business guide to customer relationship management
Author:
DycheJill,
Place of Publication:
Boston
Published:
Addison-Wesley;
Year of Publication:
c2002
Description:
xxiv, 307 p.ill. : 24cm.;
Series:
Addison-Wesley information technology series
Subject:
Customer relations - Management. -
Notes:
Includes index.
ISBN:
0-201-73062-6pbk.
The CRM handbook : a business guide to customer relationship management
Dyche, Jill
The CRM handbook
: a business guide to customer relationship management / Jill Dyche - Boston : Addison-Wesley, c2002. - xxiv, 307 p. ; ill. ; 24cm.. - (Addison-Wesley information technology series).
Includes index..
ISBN 0-201-73062-6
Customer relations - Management.
The CRM handbook : a business guide to customer relationship management
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