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Key account management in financial services = tools and techniques for building strong relationships with major clients /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Key account management in financial services/ Peter Cheverton ... [et al].
Reminder of title:	tools and techniques for building strong relationships with major clients /
other author:	Cheverton, Peter.
Published:	London, England ;Kogan Page, : 2004.,
Series:	Gale virtual reference library
Subject:	Financial services industry - Management. -
Online resource:	Available for Ling Tung University via Gale Virtual Reference Library. Click here to access
ISBN:	0749447141 (electronic book)

Key account management in financial services = tools and techniques for building strong relationships with major clients /
Key account management in financial servicestools and techniques for building strong relationships with major clients /[electronic resource] :Peter Cheverton ... [et al]. - London, England ;Kogan Page,2004. - Gale virtual reference library.

Includes bibliographical references and index.

Electronic reproduction.
Farmington Hills, Mi :
Gale.

Available via World Wide Web.

Original:

xiv, 329 p. : ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.).

Mode of access: Internet.

ISBN: 0749447141 (electronic book)Subjects--Topical Terms:

225367
Financial services industry
--Management.

LC Class. No.: HG173 / .K49 2004

Dewey Class. No.: 332.1/068/8

Key account management in financial services = tools and techniques for building strong relationships with major clients /
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245 0 0 $a Key account management in financial services $h [electronic resource] : $b tools and techniques for building strong relationships with major clients / $c Peter Cheverton ... [et al].
260 $a London, England ; $a Sterling, Va. : $c 2004. $b Kogan Page,
440 0 $a Gale virtual reference library
504 $a Includes bibliographical references and index.
533 $a Electronic reproduction. $b Farmington Hills, Mi : $c Gale. $n Available via World Wide Web.
534 $p Original: $e xiv, 329 p. : ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.).
538 $a Mode of access: Internet.
650 0 $a Financial services industry $x Management. $3 225367
650 0 $a Selling $x Key accounts. $3 225368
650 0 $a Marketing $x Key accounts. $3 225369
650 0 $a Customer services. $3 225370
700 1 $a Cheverton, Peter. $3 225364
700 1 $a Hughes, Tim. $3 225365
700 1 $a Foss, Bryan. $3 225302
700 1 $a Stone, Merlin, $d 1948- $3 225366
710 2 $a Thomson Gale (Firm) $3 225262
856 4 0 $u http://galenet.galegroup.com/servlet/eBooks?ste=22&docNum=CX3473499999&q=lingtung $z Available for Ling Tung University via Gale Virtual Reference Library. Click here to access