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Advances in advertising research. (Vol. XI) : designing and communicating experience

Record Type:	Language materials, printed : monographic
Title Information:	designing and communicating experience
Secondary Intellectual Responsibility:	WaigunyMartin K. J.,
Secondary Intellectual Responsibility:	RosengrenSara,
Place of Publication:	Wiesbaden
Published:	Springer Gabler;
Year of Publication:	c2021
Description:	vii, 355 p.ill. : 22 cm.;
Series:	European Advertising Academy
Subject:	Advertising - Research. -
ISBN:	3-658-32200-4 bound
ISBN:	978-3-658-32200-7 bound

Advances in advertising research. (Vol. XI) : designing and communicating experience
Advances in advertising research. (Vol. XI) : designing and communicating experience / Martin K.J. Waiguny, Sara Rosengren, editors - Wiesbaden : Springer Gabler, c2021. - vii, 355 p. ; ill. ; 22 cm.. - (European Advertising Academy).
ISBN 3-658-32200-4 ISBN 978-3-658-32200-7
Advertising -- Research.

Waiguny, Martin K. J.

Advances in advertising research. (Vol. XI) : designing and communicating experience
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