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Marketing research : methodological foundations

Record Type:	Language materials, printed : monographic
Title Information:	methodological foundations
Author:	ChurchillGilbert A.,
Place of Publication:	Fort Worth
Published:	Dryden Press;
Year of Publication:	c1999
Edition:	7th ed.
Description:	xxxviii, 1017p.ill. : 26cm.;
Series:	The Dryden Press series in marketing
Subject:	Marketing research. -
Notes:	Includes bibliographical references and indexes.
ISBN:	0-03-023816-1bound

Marketing research : methodological foundations
Churchill, Gilbert A.

Marketing research : methodological foundations / Gilbert A. Churchill - 7th ed.. - Fort Worth : Dryden Press, c1999. - xxxviii, 1017p. ; ill. ; 26cm.. - (The Dryden Press series in marketing).
Includes bibliographical references and indexes..
ISBN 0-03-023816-1
Marketing research.

Marketing research : methodological foundations
LDR:00540nam2 2200169 450 001 104415
009 00086088
010 1 $a 0-03-023816-1 $b bound $d NT＄1210
100 $a 20100306d2010 m y0engy01 b
101 0 $a eng
200 0 $a Marketing research $e methodological foundations $f Gilbert A. Churchill
205 $a 7th ed.
210 $a Fort Worth $d c1999 $c Dryden Press
215 1 $a xxxviii, 1017p. $c ill. $d 26cm.
225 $a The Dryden Press series in marketing
300 $a Includes bibliographical references and indexes.
606 1 $a Marketing research. $3 52819
676 $a 658.83
700 1 $a Churchill $b Gilbert A. $3 21196
801 0 $b 嶺東科技大學圖書館

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