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International marketing

Record Type:	Language materials, printed : monographic
Author:	CateoraPhilip R.,
Place of Publication:	Homewood, IL
Published:	Irwin;
Year of Publication:	c1993
Edition:	8th ed.
Description:	xxiv, 776p.ill. (some col.) : 24cm.;
Series:	The Irwin series in marketing.
Subject:	International business enterprises. -
Subject:	Export marketing. -
Notes:	Includes bibliographical references and index.
ISBN:	0-256-10513-8bound

International marketing
Cateora, Philip R.

International marketing / Philip R. Cateora - 8th ed.. - Homewood, IL : Irwin, c1993. - xxiv, 776p. ; ill. (some col.) ; 24cm.. - (The Irwin series in marketing.).
Includes bibliographical references and index..
ISBN 0-256-10513-8
International business enterprises.Export marketing.

International marketing
LDR:00518nam 2200169 450 001 60499
009 00057020
010 1 $a 0-256-10513-8 $b bound $d NT＄608.0
100 $a 20100306 1993 0chiy09 e
101 0 $a eng
200 0 $a International marketing $f Philip R. Cateora
205 $a 8th ed.
210 $a Homewood, IL $d c1993 $c Irwin
215 1 $a xxiv, 776p. $c ill. (some col.) $d 24cm.
225 $a The Irwin series in marketing.
300 $a Includes bibliographical references and index.
606 1 $a International business enterprises. $3 21222
606 1 $a Export marketing. $3 21221
676 $a 658.848
700 1 $a Cateora $b Philip R. $3 52870
801 0 $b 嶺東科技大學圖書館

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104778

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