劉典嚴

Overview

Works:	17 works in 17 publications in 1 languages

Titles

廣告學 = Advertising by: 劉典嚴 (Language materials, printed) , [著]

產品管理 : 策略性行銷觀點(三版) by: 陳春富編著; 劉典嚴 (Language materials, printed) , [編著]

服務業行銷(二版) = Essential of service marketing by: 劉典嚴 (Language materials, printed) , [著]

訂價策略 = Pricing strategy by: 劉典嚴 (Language materials, printed) , [著]

促銷策略：店舖經營與賣場管理 = Sales promotion by: 劉典嚴 (Language materials, printed) , [著]

服務業行銷 by: 劉典嚴 (Language materials, printed) , [著]

店鋪經營與賣場管理 by: 劉典嚴 (Language materials, printed) , [著]

企業概論 = Contemporary buisiness by: 劉典嚴 (Language materials, printed) , [著]

商品行銷策略 = Strategic product communication campaigns by: 劉典嚴 (Language materials, printed) , [著]

訂價策略 = Pricing strategy by: 劉典嚴 (Language materials, printed) , [著]

Subjects