范惟翔

現代行銷管理：理論與實務 = Modern marketing management : theory & practice by: 范惟翔 (Language materials, printed) , [著]

行銷管理：策略、個案與應用＝Marketing management : strategy, cases and practices by: 范惟翔 (Language materials, printed) , [著]

企業知識管理的理論與實務：以行銷領域為例 by: 范惟翔 (Language materials, printed) , [著]

行銷學原理 : 全球觀點 by: 楊璨瑜; 柯特勒(Kotler, Philip); 范惟翔 (Language materials, printed) , [譯]