服務行銷新策略：打開核心四把鎖
[NT 59711] by:
貝克威斯(Beckwith, Harry); 劉慧玉
([NT 1579] Language materials, printed)
, [著]
服務行銷新視野：跳脫迷思與謬論
[NT 59711] by:
貝克威斯(Beckwith, Harry); 劉慧玉
([NT 1579] Language materials, printed)
, [著]
無體行銷：新興行銷現象導遊
[NT 59711] by:
劉慧玉; 貝克威斯(Beckwith, Harry)
([NT 1579] Language materials, printed)
, [著]