曾光華

Overview

Works:	44 works in 43 publications in 1 languages

Titles

消費者行為：洞察生活、掌握行銷(三版) = Consumer behavior : life and marketing by: 曾光華 (Language materials, printed) , [著]

行銷管理：理論解析與實務應用(四版) = Marketing management : theory and applications by: 曾光華 (Language materials, printed) , [著]

行銷企劃：邏輯、創意、執行力(二版) = Marketing planning : logic, creativity, implementation by: 曾光華 (Language materials, printed) , [著]

行銷管理：理論解析與實務應用(三版) by: 曾光華 (Language materials, printed) , [著]

觀光與餐旅行銷：體驗、人文、美感 by: 陳貞吟; 饒怡雲; 曾光華 (Language materials, printed) , [著]

行銷學原理 by: 饒怡雲; 曾光華 (Language materials, printed) , [著]

行銷學原理(二版) = Principles of marketing by: 曾光華; 饒怡雲 (Language materials, printed) , [著]

行銷學 by: 曾光華 (Language materials, printed) , [編著]

消費者行為：洞察生活、掌握行銷(二版) = Consumer behavior : life and marketing by: 曾光華 (Language materials, printed) , [著]

解析行銷管理 : 圖解與筆記(二版) by: 饒怡雲; 曾光華 (Language materials, printed) , [著]

Subjects