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Customer behavior : consumer behavior and beyond

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	consumer behavior and beyond
作者:	ShethJagdish N.,
合作者:	NewmanBruce,
合作者:	MittalBanwari,
出版地:	Fort Worth
出版者:	Dryden Press;
出版年:	c1999
面頁冊數:	xxxii, 799, [52]p.col. ill. : 26cm.;
集叢名:	Dryden Press series in marketing
標題:	Marketing. -
標題:	Consumer satisfaction. -
標題:	Consumers' preferences. -
標題:	Consumer behavior. -
附註:	Includes bibliographical references and indexes.
ISBN:	0-03-098016-Xbound

Customer behavior : consumer behavior and beyond
Sheth, Jagdish N.

Customer behavior : consumer behavior and beyond / Jagdish N. Sheth, Banwari Mittal, Bruce Newman - Fort Worth : Dryden Press, c1999. - xxxii, 799, [52]p. ; col. ill. ; 26cm.. - (Dryden Press series in marketing).
Includes bibliographical references and indexes..
ISBN 0-03-098016-X
Marketing.Consumer satisfaction.Consumers' preferences.Consumer behavior.

Newman, Bruce

Customer behavior : consumer behavior and beyond
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200 0 $a Customer behavior $e consumer behavior and beyond $f Jagdish N. Sheth, Banwari Mittal, Bruce Newman
210 $a Fort Worth $d c1999 $c Dryden Press
215 1 $a xxxii, 799, [52]p. $c col. ill. $d 26cm.
225 0 # $a Dryden Press series in marketing
300 $a Includes bibliographical references and indexes.
606 # 1 $a Marketing. $3 21195
606 # 1 $a Consumer satisfaction. $3 82506
606 # 1 $a Consumers' preferences. $3 89686
606 # 1 $a Consumer behavior. $3 33388
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700 1 $a Sheth $b Jagdish N. $3 89683
701 1 $a Newman $b Bruce $3 89685
701 1 $a Mittal $b Banwari $3 89684
801 0 $b 嶺東科技大學圖書館

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