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Titles
Marketing - History.
Overview
| Works: | 2 works in 2 publications in 1 languages | |
|---|---|---|
Titles
The rise of marketing and market research
by:
Berghoff, Hartmut.; Spiekermann, Uwe (1963-); Scranton, Philip.
(Electronic resources)
Marketing theory : a student text
by:
Saren, Michael; Baker, Michael J. (1935-)
(Language materials, printed)