銷售 - 個案研究

高階行銷管理個案集＝Cases for top marketing management by: (Language materials, printed)

藝術產業行銷個案集．第一輯＝Marketing cases for arts industry．I by: 樓永堅 (Language materials, printed)

行銷個案研究 by: 張福榮 (Language materials, printed)

解放創意的定位革命 by: 葉正綱 (Language materials, printed)

品牌策略闖天下：20個品牌逐鹿市場的故事 by: 能力雜誌 (Language materials, printed)

創意行銷 by: 周可; 周依風 (Language materials, printed)

品牌會說話：從經典案例學行銷 by: 葉正綱 (Language materials, printed)

策略行銷：個案研究 by: 皮爾西(Piercy, Nigel F.); 陳智凱; 克雷文斯(Cravens, David W.) (Language materials, printed)

出賣微軟：步步為贏的Microsoft實用行銷手冊 by: 劉會梁; 戴頓(Dayton, Doug) (Language materials, printed)

行銷個案分析 by: 于卓民; 哈特利(Hartley, Robert F.) (Language materials, printed)