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The financial services marketing handbook : tactics and techniques that produce results

Record Type:	Language materials, printed : monographic
Title Information:	tactics and techniques that produce results
Author:	EhrlichEvelyn, 1950-
Alternative Intellectual Responsibility:	FanelliDuke, 1954-
Place of Publication:	Hoboken, N.J.
Published:	Bloomberg Press;
Year of Publication:	c2012
Edition:	2nd ed.
Description:	xi, 196 p.ill. : 26 cm.;
Series:	Bloomberg financial series
Subject:	Customer relations. -
Subject:	Financial planners - Marketing. -
Subject:	Financial services industry - Computer network resources. -
Subject:	Financial services industry - United States - Marketing. -
Notes:	Series data from the jacket.
ISBN:	978-1-118-06571-6bound

The financial services marketing handbook : tactics and techniques that produce results
Ehrlich, Evelyn

The financial services marketing handbook : tactics and techniques that produce results / Evelyn Ehrlich and Duke Fanelli - 2nd ed.. - Hoboken, N.J. : Bloomberg Press, c2012. - xi, 196 p. ; ill. ; 26 cm.. - (Bloomberg financial series).
Series data from the jacket..
Includes bibliographical references and index..
ISBN 978-1-118-06571-6
Customer relations.Financial planners - Marketing.Financial services industry - Computer network resources.Financial services industry - United States - Marketing.

Fanelli, Duke

The financial services marketing handbook : tactics and techniques that produce results
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