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Joel Desgrippes and Marc Gobe : on the emotional brand experience

Record Type:	Language materials, printed : monographic
Title Information:	on the emotional brand experience
Author:	HellmanAnne,
Place of Publication:	Beverly, Mass.
Published:	Rockport Publishers;
Year of Publication:	c2007
Description:	208p.col. ill. : 25cm.;
Series:	Designers on design ; 1
Subject:	Brand name products - Marketing. -
Subject:	Commercial art - Psychological aspects. -
ISBN:	9781592532605bound
ISBN:	1-59253-260-8bound

Joel Desgrippes and Marc Gobe : on the emotional brand experience
Hellman, Anne

Joel Desgrippes and Marc Gobe : on the emotional brand experience / written by Anne Hellman - Beverly, Mass. : Rockport Publishers, c2007. - 208p. ; col. ill. ; 25cm.. - (Designers on design ; 1).
ISBN 9781592532605ISBN 1-59253-260-8
Brand name products - Marketing.Commercial art - Psychological aspects.

Joel Desgrippes and Marc Gobe : on the emotional brand experience
LDR:00480nam 2200145 450 001 251137
010 1 $a 9781592532605 $b bound $d NT$1575
010 1 $a 1-59253-260-8 $b bound $d NT$1575
100 $a 20110329 0chiy09 e
101 0 $a eng
200 0 $a Joel Desgrippes and Marc Gobe $e on the emotional brand experience $f written by Anne Hellman
210 $a Beverly, Mass. $d c2007 $c Rockport Publishers
215 1 $a 208p. $c col. ill. $d 25cm.
225 0 # $a Designers on design ; 1
606 # 1 $a Brand name products - Marketing. $3 109164
606 # 1 $a Commercial art - Psychological aspects. $3 261518
676 $a 745.2
700 1 $a Hellman $b Anne $4 written $3 261517
801 0 $b 嶺東科技大學圖書館

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