Brand name products - Marketing.

概要

作品:	16 作品在 16 項出版品 1 種語言

書目資訊

Harvard business review on marketing by: (書目-語言資料,印刷品)

Joel Desgrippes and Marc Gobe : on the emotional brand experience by: Hellman, Anne (書目-語言資料,印刷品)

Branding & advertising by: Gupta, Seema (書目-語言資料,印刷品)

The brand innovation manifesto : how to build brands, redefine markets and defy conventions by: Grant, John (書目-語言資料,印刷品)

More than a name : an introduction to branding by: Davis, Melissa (書目-語言資料,印刷品)

The case for B2B branding : pulling away from the business to business pack by: Lamons, Bob (書目-語言資料,印刷品)

Celebrity sells by: Pringle, Hamish (書目-語言資料,印刷品)

Brand stretch : why 1 in 2 extensions fail and how to beat the odds; a brandgym workout by: Taylor, David (書目-語言資料,印刷品)

18 brand astras : using brand abilities as weapons for CRISP brand building by: Kapoor, Jagdeep (書目-語言資料,印刷品)

Added Value : the alchemy of brand-led growth by: Sherrington, Mark (書目-語言資料,印刷品)