嶺東科技大學 |

Language: English

Login

Create an account

Back

Switch To: Labeled | MARC Mode | ISBD

Marketing strategy : planning and implementation

Record Type:	Language materials, printed : monographic
Title Information:	planning and implementation
Author:	WalkerOrville C.,
Alternative Intellectual Responsibility:	BoydHarper W.,
Alternative Intellectual Responsibility:	LarrecheJean-Claude,
Place of Publication:	Homewood, Ill.
Published:	Irwin;
Year of Publication:	1992
Description:	xxiv, 503p.ill. : 24cm.;
Series:	The Irwin series in marketing.
Subject:	Marketing--Management. -
Notes:	Includes indexes.
ISBN:	0-256-09005-Xpbk.

Marketing strategy : planning and implementation
Walker, Orville C.

Marketing strategy : planning and implementation / Orville C. Walker, Harper W. Boyd, Jean-Claude Larreche - Homewood, Ill. : Irwin, 1992. - xxiv, 503p. ; ill. ; 24cm.. - (The Irwin series in marketing.).
Includes indexes..
ISBN 0-256-09005-X
Marketing--Management.

Boyd, Harper W.

Marketing strategy : planning and implementation
LDR:00490nam 2200145 450 001 89985
010 1 $a 0-256-09005-X $b pbk. $d NT$500
100 $a 20100306 1992 0chiy09 e
101 0 $a eng
200 0 $a Marketing strategy $e planning and implementation $f Orville C. Walker, Harper W. Boyd, Jean-Claude Larreche
210 $a Homewood, Ill. $d 1992 $c Irwin
215 1 $a xxiv, 503p. $c ill. $d 24cm.
225 0 # $a The Irwin series in marketing.
300 $a Includes indexes.
606 # 1 $a Marketing--Management. $3 70833
676 $a 658.802
700 1 $a Walker $b Orville C. $3 70816
701 1 $a Boyd $b Harper W. $3 70815
701 1 $a Larreche $b Jean-Claude $3 82489
801 0 $b 嶺東科技大學圖書館

based on 0 review(s)

Items

2 records • Pages 1 •
1

Inventory Number

No. of reservations

125378

總館A區6F

一般流通

一般圖書

658.802 W182

一般使用(Normal)

On shelf

0

126463

總館A區6F

一般流通

一般圖書

658.802 W182 c.1

一般使用(Normal)

On shelf

0

2 records • Pages 1 •
1

Reviews

Add a review and share your thoughts with other readers

Export

pickup library

Change password

Login