McDonald, Malcolm
[NT 60487] Overview
[NT 60478] Works: | 5 [NT 60520] works in 5 [NT 60521] publications in 1 [NT 60522] languages |
---|
[NT 60480] Titles
Marketing plans : how to prepare them, how to profit from them
[NT 59711] by:
Wilson, Hugh (1962-); McDonald, Malcolm
([NT 1579] Language materials, printed)
Creating powerful brands : in consumer, service and industrial markets
[NT 59711] by:
McDonald, Malcolm; De Chernatony, Leslie
([NT 1579] Language materials, printed)
Marketing : a complete guide
[NT 59711] by:
Christopher, Martin; Bass, Margrit; McDonald, Malcolm
([NT 1579] Language materials, printed)
Creating powerful brands
[NT 59711] by:
De Chernatony, Leslie (1953- ); Wallace, Elaine; McDonald, Malcolm
([NT 1579] Language materials, printed)
Market segmentation : how to do it, how to profit from it
[NT 59711] by:
McDonald, Malcolm; Dunbar, Ian
([NT 1579] Language materials, printed)