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Peppers, Don

Overview

Works:	2 works in 2 publications in 1 languages

Titles

Managing customer relationships : a strategic framework by: Peppers, Don; Rogers, Martha (Language materials, printed)

Managing customer experience and relationships : a strategic framework by: Rogers, Martha (1952-); Peppers, Don (Language materials, printed)

Subjects

Information storage and retrieval systems - Marketing. Consumers' preferences. Customer relations 658.812 Marketing information systems. Relationship marketing. Information storage and retrieval systems Customer relations - Management.

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