Warshaw, Martin R.
Overview
| Works: | 4 works in 4 publications in 1 languages | |
|---|---|---|
Titles
Promotional strategy : managing the marketing communications process
by:
Warshaw, Martin R.; Kinnear, Thomas C.; Engel, James F.
(Language materials, printed)
Introduction to marketing management : text and cases
by:
Warshaw, Martin R.; Rewoldt, Steward Henry; Scott, James Dacon
(Language materials, printed)
Instructor's manual to accompany introduction to marketing management
by:
Warshaw, Martin R.; Scott, James D.
(Language materials, printed)
Promotional strategy : managing the marketing communications process
by:
Engel, James F.; Kinnear, Thomas C.; Warshaw, Martin R.
(Language materials, printed)