Wilkie, William L.

[NT 60487] Overview

[NT 60478] Works:	2 [NT 60520] works in 2 [NT 60521] publications in 1 [NT 60522] languages

[NT 60480] Titles

Consumer behavior [NT 59711] by: Wilkie, William L. ([NT 1579] Language materials, printed)

Explorations of marketing in society [NT 59711] by: Block, Lauren G.; Gundlach, Gregory T.; Wilkie, William L. ([NT 1579] Language materials, printed)

[NT 60479] Subjects

Marketing - Moral and ethical aspects. Social marketing. Consumer behavior. 658.8342 Marketing - Social aspects. Public interest. 306.34 Consumer behavior3