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[NT 60487] Overview
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[NT 60479] Subjects
Malhotra, Naresh K.
[NT 60487] Overview
[NT 60478] Works:
5 [NT 60520] works in 4 [NT 60521] publications in 1 [NT 60522] languages
[NT 60480] Titles
Marketing research : an applied orientation
[NT 59711] by: Malhotra, Naresh K.
([NT 1579] Language materials, printed)
Marketing research : an applied orientation
[NT 59711] by: Malhotra, Naresh K.
([NT 1579] Language materials, printed)
Customer relationship marketing : theoretical and managerial perspectives
[NT 59711] by: Malhotra, Naresh K.; Agarwal, James
([NT 1579] Language materials, printed)
Customer relationship marketing : theoretical and managerial perspectives
[NT 59711] by: Malhotra, Naresh K.; Agarwal, James
([NT 1579] Language materials, printed)
Fundamentals of marketing research
[NT 59711] by: Malhotra, Naresh K.
([NT 1579] Language materials, printed)
, [edited]
[NT 60479] Subjects
Customer relations.
Marketing research - Methodology.
Relationship marketing.
Marketing research.
658.83
658.812
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