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Davis, Scott M.

Overview

Works:	3 works in 3 publications in 1 languages

Titles

Brand asset management : driving profitable growth through your brands by: Aaker, David A.; Davis, Scott M. (Language materials, printed)

Brand asset management : driving profitable growth through your brands by: Davis, Scott M. (Language materials, printed)

Building the brand-driven business : operationalize your brand to drive profitable growth by: Dunn, Michael; Davis, Scott M. (Language materials, printed)

Subjects

658.827 Brand name products. Product management. Product management - United States. Brand name products - United States.

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