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Another one bites the grass : making sense of international advertising

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	making sense of international advertising
[NT 47261] Author:	AnholtSimon,
[NT 47351] Place of Publication:	New York
[NT 47263] Published:	John Wiley & Sons, Inc.;
[NT 47352] Year of Publication:	c2000
[NT 47264] Description:	x, 325p.ill. : 24cm.;
[NT 47298] Series:	Adweek book
[NT 47266] Subject:	Advertising. -
[NT 47266] Subject:	Advertising - Cross-cultural studies. -
[NT 47265] Notes:	Includes index.
[NT 50961] ISBN:	0-471-35488-0bound

Another one bites the grass : making sense of international advertising
Anholt, Simon

Another one bites the grass : making sense of international advertising / Simon Anholt - New York : John Wiley & Sons, Inc., c2000. - x, 325p. ; ill. ; 24cm.. - (Adweek book).
Includes index..
ISBN 0-471-35488-0
Advertising.Advertising - Cross-cultural studies.

Another one bites the grass : making sense of international advertising
LDR:00463nam 2200157 450 001 113250
009 00096637
010 1 $a 0-471-35488-0 $b bound $d NT＄891
100 $a 20100306 2000 0chiy09 e
101 0 $a eng
200 0 $a Another one bites the grass $e making sense of international advertising $f Simon Anholt
210 $a New York $d c2000 $c John Wiley & Sons, Inc.
215 1 $a x, 325p. $c ill. $d 24cm.
225 $a Adweek book
300 $a Includes index.
606 1 $a Advertising. $3 33380
606 1 $a Advertising - Cross-cultural studies. $3 109229
676 $a 659.1
700 1 $a Anholt $b Simon $3 109228
801 0 $b 嶺東科技大學圖書館

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