• Market-based management : strategies for growing customer value and profitability
  • [NT 42944] Record Type: [NT 1579] Language materials, printed : [NT 40817] monographic
    [NT 47348] Title Information: strategies for growing customer value and profitability
    [NT 47261] Author: BestRoger J.,
    [NT 47351] Place of Publication: Upper Saddle River, N.J.
    [NT 47263] Published: Pearson Education International;
    [NT 47352] Year of Publication: c2004
    [NT 50960] Edition: 3rd ed.
    [NT 47264] Description: xxv, 401p.ill. : 24cm.;
    [NT 47266] Subject: Marketing - Management. -
    [NT 47265] Notes: Includes bibliographical references and index.
    [NT 50961] ISBN: 0-13-121193-5pbk.
[NT 42818] Items
  • 1 [NT 46296] records • [NT 5501] Pages 1 •
  • 1 [NT 46296] records • [NT 5501] Pages 1 •
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