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The future of marketing : critical 21st century perspectives

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	critical 21st century perspectives
作者:	KitchenPhilip J.,
出版地:	Houndmills, Basingstoke, Hampshire
出版者:	Palgrave Macmillan;
出版年:	2003
面頁冊數:	xxi, 196 p.ill. : 23 cm.;
標題:	Marketing - Forecasting. -
標題:	Twenty-first century - Forecasts. -
附註:	Includes bibliographical references (p. 180-189) and index.
ISBN:	0-333-99286-5bound

The future of marketing : critical 21st century perspectives
Kitchen, Philip J.

The future of marketing : critical 21st century perspectives / edited by Philip J. Kitchen - Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, 2003. - xxi, 196 p. ; ill. ; 23 cm..
Includes bibliographical references (p. 180-189) and index..
ISBN 0-333-99286-5
Marketing - Forecasting.Twenty-first century - Forecasts.

The future of marketing : critical 21st century perspectives
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200 0 $a The future of marketing $e critical 21st century perspectives $f edited by Philip J. Kitchen
210 $a Houndmills, Basingstoke, Hampshire $d 2003 $c Palgrave Macmillan
215 1 $a xxi, 196 p. $c ill. $d 23 cm.
300 $a Includes bibliographical references (p. 180-189) and index.
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606 # 1 $a Twenty-first century - Forecasts. $3 127529
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801 0 $b 嶺東科技大學圖書館

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