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Rolling out new products across international markets : causes of delays
[NT 42944] Record Type:
[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:
causes of delays
[NT 47261] Author:
ChryssochoidisGeorge M.,
[NT 47351] Place of Publication:
Macmillan
[NT 47263] Published:
Palgrave;
[NT 47352] Year of Publication:
c2004
[NT 47264] Description:
xiv, 249 p.ill. : 23cm.;
[NT 47266] Subject:
New products - Management - Mathematical models. -
[NT 47266] Subject:
Time to market (New products) - Mathematical models. -
[NT 47266] Subject:
Product management - Mathematical models. -
[NT 47266] Subject:
Export marketing - Mathematical models. -
[NT 47265] Notes:
Includes bibliographical references(p.227-246) and index.
[NT 50961] ISBN:
0-333-79464-8bound
Rolling out new products across international markets : causes of delays
Chryssochoidis, George M.
Rolling out new products across international markets
: causes of delays / George M. Chryssochoidis - Macmillan : Palgrave, c2004. - xiv, 249 p. ; ill. ; 23cm..
Includes bibliographical references(p.227-246) and index..
ISBN 0-333-79464-8
New products - Management - Mathematical models.Time to market (New products) - Mathematical models.Product management - Mathematical models.Export marketing - Mathematical models.
Rolling out new products across international markets : causes of delays
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