嶺東科技大學 |

登入

回首頁

The future of advertising : new media, new clients, new consumers in the post-television age

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	new media, new clients, new consumers in the post-television age
作者:	CappoJoe,
出版地:	Chicago
出版者:	McGraw-Hill;
出版年:	c2003
面頁冊數:	xi, 260p.ill. : 22cm.;
標題:	Advertising. -
標題:	Advertising - United States. -
附註:	Includes bibliographical references(p.251-253) and index.
ISBN:	0-07-140315-9bound

The future of advertising : new media, new clients, new consumers in the post-television age
Cappo, Joe

The future of advertising : new media, new clients, new consumers in the post-television age / Joe Cappo - Chicago : McGraw-Hill, c2003. - xi, 260p. ; ill. ; 22cm..
Includes bibliographical references(p.251-253) and index..
ISBN 0-07-140315-9
Advertising.Advertising - United States.

The future of advertising : new media, new clients, new consumers in the post-television age
LDR:00497nam 2200145 450 001 128448
009 00120588
010 1 $a 0-07-140315-9 $b bound $d NT＄786.0
100 $a 20100306 2003 0chiy09 e
101 0 $a eng
200 0 $a The future of advertising $e new media, new clients, new consumers in the post-television age $f Joe Cappo
210 $a Chicago $d c2003 $c McGraw-Hill
215 1 $a xi, 260p. $c ill. $d 22cm.
300 $a Includes bibliographical references(p.251-253) and index.
606 1 $a Advertising. $3 33380
606 1 $a Advertising - United States. $3 109251
676 $a 659.1
700 1 $a Cappo $b Joe $3 127716
801 0 $b 嶺東科技大學圖書館