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Marketing : concepts and strategies; instructor's resource manual

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	concepts and strategies
作者:	PrideWilliam M.,
合作者:	FerrellO. C.,
出版地:	Boston
出版者:	Houghton Mifflin Co.;
出版年:	c1991
版本:	7th ed.
面頁冊數:	xii, 341, [142]p.ill. : 28cm.;
標題:	Marketing. -
ISBN:	0-395-57301-7pbk.

Marketing : concepts and strategies; instructor's resource manual
Pride, William M.

Marketing : concepts and strategies / William M. Pride, O. C. Ferrell - 7th ed.. - Boston : Houghton Mifflin Co., c1991. - xii, 341, [142]p. ; ill. ; 28cm..
ISBN 0-395-57301-7
Marketing.

Ferrell, O. C.

Marketing : concepts and strategies; instructor's resource manual
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200 0 $a Marketing $e concepts and strategies $e instructor's resource manual $f William M. Pride, O. C. Ferrell
205 $a 7th ed.
210 $a Boston $d c1991 $c Houghton Mifflin Co.
215 1 $a xii, 341, [142]p. $c ill. $d 28cm.
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676 $a 658.8
700 1 $a Pride $b William M. $3 33376
701 1 $a Ferrell $b O. C. $3 33377
801 0 $b 嶺東科技大學圖書館

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