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Market-driven thinking : achieving contextual intelligence

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	achieving contextual intelligence
作者:	WoodsideArch G.,
出版地:	Amsterdam
出版者:	Elsevier Butterworth-Heinemann;
出版年:	c2005
面頁冊數:	xx, 303p.ill. : 24cm.;
標題:	Consumer behavior-Psychological aspects. -
標題:	Marketing-Psychological aspects. -
標題:	Marketing-Decision making. -
附註:	Includes bibliographical references(p.279-291) and index.
ISBN:	0-7506-7901-8bound

Market-driven thinking : achieving contextual intelligence
Woodside, Arch G.

Market-driven thinking : achieving contextual intelligence / Arch G. Woodside - Amsterdam : Elsevier Butterworth-Heinemann, c2005. - xx, 303p. ; ill. ; 24cm..
Includes bibliographical references(p.279-291) and index..
ISBN 0-7506-7901-8
Consumer behavior-Psychological aspects.Marketing-Psychological aspects.Marketing-Decision making.

Market-driven thinking : achieving contextual intelligence
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100 $a 20100306 2005 0chiy09 e
101 0 $a eng
200 0 $a Market-driven thinking $e achieving contextual intelligence $f Arch G. Woodside
210 $a Amsterdam $d c2005 $c Elsevier Butterworth-Heinemann
215 1 $a xx, 303p. $c ill. $d 24cm.
300 $a Includes bibliographical references(p.279-291) and index.
606 1 $a Consumer behavior-Psychological aspects. $3 165832
606 1 $a Marketing-Psychological aspects. $3 165831
606 1 $a Marketing-Decision making. $3 165830
676 $a 658.8342
700 1 $a Woodside $b Arch G. $3 33422
801 0 $b 嶺東科技大學圖書館

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