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Designing brand identity : a complete guide to creating, building, and maintaining strong brands

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	a complete guide to creating, building, and maintaining strong brands
作者:	WheelerAlina,
出版地:	Hoboken, N. J.
出版者:	John Wiley & Sons, Inc.;
出版年:	c2003
面頁冊數:	v, 229p.ill.(some col.) : 29 cm.;
標題:	Advertising - Brand name products. -
標題:	Trademarks - Design. -
標題:	Brand name products - Marketing - Management. -
標題:	Brand name products. -
附註:	Includes bibliographical references(p.224-225) and index.
ISBN:	0-471-21326-8bound

Designing brand identity : a complete guide to creating, building, and maintaining strong brands
Wheeler, Alina

Designing brand identity : a complete guide to creating, building, and maintaining strong brands / Alina Wheeler - Hoboken, N. J. : John Wiley & Sons, Inc., c2003. - v, 229p. ; ill.(some col.) ; 29 cm..
Includes bibliographical references(p.224-225) and index..
ISBN 0-471-21326-8
Advertising - Brand name products.Trademarks - Design.Brand name products - Marketing - Management.Brand name products.

Designing brand identity : a complete guide to creating, building, and maintaining strong brands
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