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Predicting market success : New ways to measure customer loyalty and engage consumers with your brand.

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	New ways to measure customer loyalty and engage consumers with your brand.
[NT 47261] Author:	PassikoffRobert,
[NT 47351] Place of Publication:	Hoboken, N. J.
[NT 47263] Published:	John Wiley & Sons, Inc.;
[NT 47352] Year of Publication:	c2006
[NT 47264] Description:	xiv, 242p.ill. : 24cm.;
[NT 47266] Subject:	Customer loyalty. -
[NT 47265] Notes:	Includes index.
[NT 50961] ISBN:	0-470-04022-Xbound
[NT 50961] ISBN:	9780470040225bound

Predicting market success : New ways to measure customer loyalty and engage consumers with your brand.
Passikoff, Robert

Predicting market success : New ways to measure customer loyalty and engage consumers with your brand. / Robert Passikoff - Hoboken, N. J. : John Wiley & Sons, Inc., c2006. - xiv, 242p. ; ill. ; 24cm..
Includes index..
ISBN 0-470-04022-XISBN 9780470040225
Customer loyalty.

Predicting market success : New ways to measure customer loyalty and engage consumers with your brand.
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