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Strategic marketing and the future of consumer behavior : introducing the virtual guardian angel

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	introducing the virtual guardian angel
[NT 47261] Author:	PoieszTheo B. C.,
[NT 47353] Alternative Intellectual Responsibility:	RaaijW. Fred van,
[NT 47351] Place of Publication:	Cheltenham, UK
[NT 47263] Published:	Edward Elgar;
[NT 47352] Year of Publication:	c2007
[NT 47264] Description:	xi, 228p.ill. : 24 cm.;
[NT 47266] Subject:	Consumer behavior - Forecasting. -
[NT 47266] Subject:	Marketing - Forecasting. -
[NT 47266] Subject:	Marketing - Management. -
[NT 47266] Subject:	Strategic planning. -
[NT 47265] Notes:	Includes bibliographical references(p.216-220) and index.
[NT 50961] ISBN:	1843767724bound
[NT 50961] ISBN:	9781843767725bound

Strategic marketing and the future of consumer behavior : introducing the virtual guardian angel
Poiesz, Theo B. C.

Strategic marketing and the future of consumer behavior : introducing the virtual guardian angel / Theo B. C. Poiesz, W. Fred van Raaij - Cheltenham, UK : Edward Elgar, c2007. - xi, 228p. ; ill. ; 24 cm..
Includes bibliographical references(p.216-220) and index..
ISBN 1843767724ISBN 9781843767725
Consumer behavior - Forecasting.Marketing - Forecasting.Marketing - Management.Strategic planning.

Raaij, W. Fred van

Strategic marketing and the future of consumer behavior : introducing the virtual guardian angel
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