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Fundamentals of selling : customers for life through service
[NT 42944] Record Type:
[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:
customers for life through service
[NT 47261] Author:
FutrellCharles M.,
[NT 47351] Place of Publication:
Boston
[NT 47263] Published:
McGraw-Hill/Irwin;
[NT 47352] Year of Publication:
c2004
[NT 50960] Edition:
8th ed.
[NT 47264] Description:
xxiii, 610p.ill. : 26cm.;
[NT 47298] Series:
The McGraw-Hill/Irwin series in marketing
[NT 47266] Subject:
Selling. -
[NT 47265] Notes:
Includes index.
[NT 50961] ISBN:
0-07-121461-5pbk.
Fundamentals of selling : customers for life through service
Futrell, Charles M.
Fundamentals of selling
: customers for life through service / Charles M. Futrell - 8th ed.. - Boston : McGraw-Hill/Irwin, c2004. - xxiii, 610p. ; ill. ; 26cm.. - (The McGraw-Hill/Irwin series in marketing).
Includes index..
ISBN 0-07-121461-5
Selling.
Fundamentals of selling : customers for life through service
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