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Successful direct marketing methods : Interactive, database, and customer-based marketing for digital age

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	Interactive, database, and customer-based marketing for digital age
作者:	StoneBob,
合作者:	JacobsRon,
出版地:	New York
出版者:	McGraw-Hill;
出版年:	c2008
版本:	8th ed.
面頁冊數:	xxviii, 663 p.ill. : 25 cm.;
標題:	Direct marketing. -
附註:	Includes index.
ISBN:	0-07-145829-8bound
ISBN:	9780071458290bound

Successful direct marketing methods : Interactive, database, and customer-based marketing for digital age
Stone, Bob

Successful direct marketing methods : Interactive, database, and customer-based marketing for digital age / Bob Stone, Ron Jacobs - 8th ed.. - New York : McGraw-Hill, c2008. - xxviii, 663 p. ; ill. ; 25 cm..
Includes index..
ISBN 0-07-145829-8ISBN 9780071458290
Direct marketing.

Jacobs, Ron

Successful direct marketing methods : Interactive, database, and customer-based marketing for digital age
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