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Integration marketing : how small businesses become big businesses-and big businesses become empires

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	how small businesses become big businesses-and big businesses become empires
[NT 47261] Author:	JoynerMark,
[NT 47351] Place of Publication:	Hoboken, N.J.
[NT 47263] Published:	John Wiley & Sons;
[NT 47352] Year of Publication:	2009
[NT 47264] Description:	xviii, 142 p.ill. : 19 cm.;
[NT 47266] Subject:	Strategic planning. -
[NT 47266] Subject:	Small business. -
[NT 47266] Subject:	Marketing. -
[NT 47266] Subject:	Big business. -
[NT 47265] Notes:	Includes index.
[NT 50961] ISBN:	0-470-45459-8bound
[NT 50961] ISBN:	9780470454596bound

Integration marketing : how small businesses become big businesses-and big businesses become empires
Joyner, Mark

Integration marketing : how small businesses become big businesses-and big businesses become empires / Mark Joyner - Hoboken, N.J. : John Wiley & Sons, 2009. - xviii, 142 p. ; ill. ; 19 cm..
Includes index..
ISBN 0-470-45459-8ISBN 9780470454596
Strategic planning.Small business.Marketing.Big business.

Integration marketing : how small businesses become big businesses-and big businesses become empires
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