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Fashion brands : branding style from Armani to Zara

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	branding style from Armani to Zara
作者:	TungateMark,
出版地:	London
出版者:	Kogan Page;
出版年:	2008
版本:	2nd ed.
面頁冊數:	xv, 264 p.col. ill. : 24 cm.;
標題:	Fashion merchandising. -
標題:	Branding (Marketing) -
標題:	Advertising - Fashion. -
附註:	Includes bibliographical references (p. [253]-254) and index.
ISBN:	0-7494-5305-2bound
ISBN:	9780749453053bound

Fashion brands : branding style from Armani to Zara
Tungate, Mark

Fashion brands : branding style from Armani to Zara / Mark Tungate - 2nd ed.. - London : Kogan Page, 2008. - xv, 264 p. ; col. ill. ; 24 cm..
Includes bibliographical references (p. [253]-254) and index..
ISBN 0-7494-5305-2ISBN 9780749453053
Fashion merchandising.Branding (Marketing)Advertising - Fashion.

Fashion brands : branding style from Armani to Zara
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606 1 $a Advertising - Fashion. $3 61411
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801 0 $b 嶺東科技大學圖書館

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