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Consumer behaviour : implications for marketing strategy

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	implications for marketing strategy
[NT 47261] Author:	QuesterPascale G. ... [et al.],
[NT 47351] Place of Publication:	North Ryde, N.S.W.
[NT 47263] Published:	McGraw-Hill;
[NT 47352] Year of Publication:	c2007
[NT 50960] Edition:	5th ed.
[NT 47264] Description:	xxviii, 667 p.col. ill. : 26 cm.;
[NT 47266] Subject:	Market surveys - New Zealand. -
[NT 47266] Subject:	Market surveys - Australia. -
[NT 47266] Subject:	Consumer behavior - New Zealand. -
[NT 47266] Subject:	Consumer behavior - Australia. -
[NT 47265] Notes:	Previous ed. Enhanced 4th ed. published in 2006 was written by CathyNeal, Pascale Quester, Del Hawkins.
[NT 50961] ISBN:	0-07-471692-1pbk.
[NT 50961] ISBN:	9780074716922pbk.

Consumer behaviour : implications for marketing strategy
Quester, Pascale G. ... [et al.]

Consumer behaviour : implications for marketing strategy / Pascale G. Quester ... [et al.] - 5th ed.. - North Ryde, N.S.W. : McGraw-Hill, c2007. - xxviii, 667 p. ; col. ill. ; 26 cm..
Previous ed. Enhanced 4th ed. published in 2006 was written by CathyNeal, Pascale Quester, Del Hawkins.Includes bibliographical references and index..
ISBN 0-07-471692-1ISBN 9780074716922
Market surveys - New Zealand.Market surveys - Australia.Consumer behavior - New Zealand.Consumer behavior - Australia.

Consumer behaviour : implications for marketing strategy
LDR:00688nam 2200181 450 001 213188
009 00197186
010 1 $a 0-07-471692-1 $b pbk. $d NT＄2831
010 1 $a 9780074716922 $b pbk. $d NT $2 831
100 $a 20100306d2007 u z engy01 b
101 0 $a eng
200 0 $a Consumer behaviour $e implications for marketing strategy $f Pascale G. Quester ... [et al.]
205 $a 5th ed.
210 $a North Ryde, N.S.W. $d c2007 $c McGraw-Hill
215 1 $a xxviii, 667 p. $c col. ill. $d 26 cm.
300 $a Previous ed. Enhanced 4th ed. published in 2006 was written by CathyNeal, Pascale Quester, Del Hawkins.
300 $a Includes bibliographical references and index.
606 1 $a Market surveys - New Zealand. $3 215129
606 1 $a Market surveys - Australia. $3 215128
606 1 $a Consumer behavior - New Zealand. $3 215127
606 1 $a Consumer behavior - Australia. $3 215126
676 $a 658.83420994
700 1 $a Quester $b Pascale G. ... [et al.] $3 215125
801 0 $b 嶺東科技大學圖書館

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