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Advertising creative : strategy, copy+design

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	strategy, copy+design
作者:	AltstielTom,
合作者:	GrowJean,
出版地:	Thousand Oaks, CA
出版者:	Sage Publications;
出版年:	c2010
版本:	2nd ed.
面頁冊數:	xx, 347 p.ill. (chiefly col.) : 28 cm.;
標題:	Advertising. -
附註:	Previous ed.: published as Advertising strategy. 2006.
ISBN:	9781412974912pbk.

Advertising creative : strategy, copy+design
Altstiel, Tom

Advertising creative : strategy, copy+design / Tom Altstiel, Jean Grow - 2nd ed.. - Thousand Oaks, CA : Sage Publications, c2010. - xx, 347 p. ; ill. (chiefly col.) ; 28 cm..
Previous ed.: published as Advertising strategy. 2006.Includes bibliographical references and index..
ISBN 9781412974912
Advertising.

Grow, Jean

Advertising creative : strategy, copy+design
LDR:00549nam 2200157 450 001 220463
010 1 $a 9781412974912 $b pbk. $d NT$1367
100 $a 20100513d2010 u z engy01 b
101 0 $a eng
200 0 $a Advertising creative $e strategy, copy+design $f Tom Altstiel, Jean Grow
205 $a 2nd ed.
210 $a Thousand Oaks, CA $d c2010 $c Sage Publications
215 1 $a xx, 347 p. $c ill. (chiefly col.) $d 28 cm.
300 $a Previous ed.: published as Advertising strategy. 2006.
300 $a Includes bibliographical references and index.
606 # 1 $a Advertising. $3 33380
676 $a 659.1
700 1 $a Altstiel $b Tom $3 219372
701 1 $a Grow $b Jean $3 219373
801 0 $b 嶺東科技大學圖書館

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