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Brand/story : Ralph, Vera, Johnny, Billy, and other adventures in fashion branding

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	Ralph, Vera, Johnny, Billy, and other adventures in fashion branding
[NT 47261] Author:	HancockJoseph,
[NT 47351] Place of Publication:	New York
[NT 47263] Published:	Fairchild Books;
[NT 47352] Year of Publication:	c2009
[NT 47264] Description:	xxiii, 216 p.ill. (chiefly col.) : 23 cm.;
[NT 47266] Subject:	Advertising - Brand name products. -
[NT 47266] Subject:	Advertising - Fashion. -
[NT 47266] Subject:	Branding (Marketing) -
[NT 47266] Subject:	Fashion merchandising. -
[NT 47265] Notes:	Includes bibliographical references and index.
[NT 50961] ISBN:	9781563676222pbk.

Brand/story : Ralph, Vera, Johnny, Billy, and other adventures in fashion branding
Hancock, Joseph

Brand/story : Ralph, Vera, Johnny, Billy, and other adventures in fashion branding / Joseph Hancock - New York : Fairchild Books, c2009. - xxiii, 216 p. ; ill. (chiefly col.) ; 23 cm..
Includes bibliographical references and index..
ISBN 9781563676222
Advertising - Brand name products.Advertising - Fashion.Branding (Marketing)Fashion merchandising.

Brand/story : Ralph, Vera, Johnny, Billy, and other adventures in fashion branding
LDR:00480cam 2200133 450 001 226030
010 1 $a 9781563676222 $b pbk. $d NT$2406
100 $a 20100908d2009 u z engy01 b
101 0 $a eng
200 0 $a Brand/story $e Ralph, Vera, Johnny, Billy, and other adventures in fashion branding $f Joseph Hancock
210 $a New York $d c2009 $c Fairchild Books
215 1 $a xxiii, 216 p. $c ill. (chiefly col.) $d 23 cm.
300 $a Includes bibliographical references and index.
606 # 1 $a Advertising - Brand name products. $3 98976
606 # 1 $a Advertising - Fashion. $3 61411
606 # 1 $a Branding (Marketing) $3 197483
606 # 1 $a Fashion merchandising. $3 165440
676 $a 687.0688
700 1 $a Hancock $b Joseph $3 224317
801 0 $b 嶺東科技大學圖書館