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Managing market relationships : methodological and empirical insights

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	methodological and empirical insights
作者:	LindgreenAdam,
出版地:	Farnham, Surrey, England
出版者:	Gower Pub.;
出版年:	c2008
面頁冊數:	xvi, 223 p.ill. : 24cm.;
標題:	Marketing research. -
標題:	Relationship marketing. -
附註:	Includes bibliographical references and index.
ISBN:	0-566-08883-5bound
ISBN:	9780566088834bound

Managing market relationships : methodological and empirical insights
Lindgreen, Adam

Managing market relationships : methodological and empirical insights / Adam Lindgreen - Farnham, Surrey, England : Gower Pub., c2008. - xvi, 223 p. ; ill. ; 24cm..
Includes bibliographical references and index..
ISBN 0-566-08883-5ISBN 9780566088834
Marketing research.Relationship marketing.

Managing market relationships : methodological and empirical insights
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010 1 $a 9780566088834 $b bound $d NT$3205
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101 0 $a eng
200 0 $a Managing market relationships $e methodological and empirical insights $f Adam Lindgreen
210 $a Farnham, Surrey, England $d c2008 $c Gower Pub.
215 1 $a xvi, 223 p. $c ill. $d 24cm.
300 $a Includes bibliographical references and index.
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606 # 1 $a Relationship marketing. $3 82410
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700 1 $a Lindgreen $b Adam $3 255668
801 0 $b 嶺東科技大學圖書館

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