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Brand new China : advertising, media, and commercial culture

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	advertising, media, and commercial culture
作者:	WangJing,
出版地:	Cambridge, Mass.
出版者:	Harvard University Press;
出版年:	c2008
面頁冊數:	xiii, 411 p.ill. : 21 cm.;
標題:	Marketing - China. -
標題:	Brand name products - China. -
標題:	Advertising - China. -
附註:	Includes bibliographical references (p. 357-392) and index.
ISBN:	0-674-04708-7pbk.
ISBN:	9780674047082pbk.

Brand new China : advertising, media, and commercial culture
Wang, Jing

Brand new China : advertising, media, and commercial culture / Jing Wang - Cambridge, Mass. : Harvard University Press, c2008. - xiii, 411 p. ; ill. ; 21 cm..
Includes bibliographical references (p. 357-392) and index..
ISBN 0-674-04708-7ISBN 9780674047082
Marketing - China.Brand name products - China.Advertising - China.

Brand new China : advertising, media, and commercial culture
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010 1 $a 9780674047082 $b pbk. $d NT$541
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200 0 $a Brand new China $e advertising, media, and commercial culture $f Jing Wang
210 $a Cambridge, Mass. $d c2008 $c Harvard University Press
215 1 $a xiii, 411 p. $c ill. $d 21 cm.
300 $a Includes bibliographical references (p. 357-392) and index.
606 1 $a Marketing - China. $3 219324
606 1 $a Brand name products - China. $3 255695
606 1 $a Advertising - China. $3 255694
676 $a 659.10951
700 1 $a Wang $b Jing $3 255693
801 0 $b 嶺東科技大學圖書館

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