嶺東科技大學 |

登入

回首頁

The handbook of online and social media research : tools and techniques for market researchers

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	tools and techniques for market researchers
作者:	PoynterRay,
出版地:	New York
出版者:	Wiley;
出版年:	c2010
面頁冊數:	xix, 441 p.26 cm.;
標題:	Social media. -
標題:	Marketing research. -
標題:	Internet searching. -
附註:	Includes bibliographical references(p. [421]-425) and index.
ISBN:	9780470710401bound
ISBN:	0-470-71040-3bound

The handbook of online and social media research : tools and techniques for market researchers
Poynter, Ray

The handbook of online and social media research : tools and techniques for market researchers / Ray Poynter - New York : Wiley, c2010. - xix, 441 p. ; 26 cm..
Includes bibliographical references(p. [421]-425) and index..
ISBN 9780470710401ISBN 0-470-71040-3
Social media.Marketing research.Internet searching.

The handbook of online and social media research : tools and techniques for market researchers
LDR:00546nam0 2200157 450 001 248558
009 00211333
010 1 $a 9780470710401 $b bound $d NT$1784
010 1 $a 0-470-71040-3 $b bound $d NT$1784
100 $a 20110111d2010 k y0engy01 b
101 0 $a eng
200 0 $a The handbook of online and social media research $e tools and techniques for market researchers $f Ray Poynter
210 $a New York $d c2010 $c Wiley
215 1 $a xix, 441 p. $d 26 cm.
300 $a Includes bibliographical references(p. [421]-425) and index.
606 1 $a Social media. $3 220609
606 1 $a Marketing research. $3 52819
606 1 $a Internet searching. $3 143904
676 $a 658.83
700 1 $a Poynter $b Ray $3 258759
801 0 $b 嶺東科技大學圖書館