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Marketing in developing countries : Nigerian advertising in a globaland technological economy

[NT 42944] Record Type:	[NT 1579] Language materials, printed : [NT 40817] monographic
[NT 47348] Title Information:	Nigerian advertising in a globaland technological economy
[NT 47261] Author:	AlozieEmmanuel C.,
[NT 47351] Place of Publication:	New York
[NT 47263] Published:	Routledge;
[NT 47352] Year of Publication:	c2009
[NT 47264] Description:	xii, 132 p.ill. : 24 cm.;
[NT 47298] Series:	Routledge studies in international business and the world economy
[NT 47266] Subject:	Mass media - Nigeria. -
[NT 47266] Subject:	Marketing - Nigeria. -
[NT 47266] Subject:	Marketing - Africa, Sub-Saharan. -
[NT 47266] Subject:	Advertising - Nigeria. -
[NT 47266] Subject:	Advertising - Africa, Sub-Saharan. -
[NT 47265] Notes:	Includes bibliographical references (p. [113]-126) and index.
[NT 50961] ISBN:	0-7890-0141-1bound
[NT 50961] ISBN:	9780789001412bound

Marketing in developing countries : Nigerian advertising in a globaland technological economy
Alozie, Emmanuel C.

Marketing in developing countries : Nigerian advertising in a globaland technological economy / Emmanuel C. Alozie - New York : Routledge, c2009. - xii, 132 p. ; ill. ; 24 cm.. - (Routledge studies in international business and the world economy).
Includes bibliographical references (p. [113]-126) and index..
ISBN 0-7890-0141-1ISBN 9780789001412
Mass media - Nigeria.Marketing - Nigeria.Marketing - Africa, Sub-Saharan.Advertising - Nigeria.Advertising - Africa, Sub-Saharan.

Marketing in developing countries : Nigerian advertising in a globaland technological economy
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300 $a Includes bibliographical references (p. [113]-126) and index.
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606 1 $a Advertising - Nigeria. $3 262102
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