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Effective internal communication

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Effective internal communication/ Lyn Smith with Pamela Mounter.
作者:	Smith, Lyn.
其他作者:	Mounter, Pamela,
出版者:	London, U.K. :Kogan Page, : 2008.,
標題:	Communication in management. -
電子資源:	Available for Ling Tung University via Gale Virtual Reference Library. Click here to access
ISBN:	9780749454920 (electronic book)

Effective internal communication
Smith, Lyn.

Effective internal communication[electronic resource] /Lyn Smith with Pamela Mounter. - 2nd ed. - London, U.K. :Kogan Page,2008. - PR in practice series.

Includes bibliographical references and index.

What is internal communication? -- What does it take to be an internal communicator? -- Your audience - who are they? -- Theories into practice -- Managing internal communication in-house -- Outsourcing the internal communications function -- How the legal framework fits in - The channels, vehicles and activities -- Who uses which media for what -- The receiving end -- Communicating with special groups -- The globally dispersed workforce -- How to do it - setting about communication -- We can all talk can't we? Face to face -- Leading from the middle -- The creative aspects - writing, editing and designing it yourself -- Publishing the printed word - the logistical aspects -- Broadcast - do it yourself or call in the experts? -- Managing change -- Communicating in a crisis -- Signposting the ether -- They go it alone - online -- How to measure success -- How to make it happen - gone shopping! -- Internal communications - the future.

Explores the way in which internal communication is conducted across different sectors and in organizations of different types and sizes. Demonstrates that strong internal communication is vital for the performance of an organization as an informed and engaged workforce produces better results.

Electronic reproduction.
Farmington Hills, Mi :
Gale.

Available via World Wide Web.

Original:

xiv, 274 p. : ill. ; 24 cm.

Mode of access: Internet.

ISBN: 9780749454920 (electronic book)Subjects--Topical Terms:

265454
Communication in management.

Effective internal communication
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534 $p Original: $e xiv, 274 p. : ill. ; 24 cm.
538 $a Mode of access: Internet.
650 0 $a Communication in management. $3 265454
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