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The four stages of highly effective crisis management : how to manage the media in the digital age

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	how to manage the media in the digital age
作者:	Jordan-MeierJane,
出版地:	Boca Raton FL
出版者:	CRC Press;
出版年:	c2011
面頁冊數:	xxiii, 296 p.ill. : 25 cm.;
標題:	Public relations. -
標題:	Online social networks. -
標題:	Mass media - Management. -
標題:	Crisis management. -
ISBN:	978-1-4398-5373-3bound
ISBN:	1-4398-5373-8bound
內容註:	Media, crisis, and new reporting tools What is a crisis? Unfolding crisis Crisis is triggered A crisis stops the show Case in point: Virginia Tech The role of media in a crisis Social, interactive, and everywhere all the time Today's news from multiple platforms Old media play a role in the social media revolution: social or leave Power to the people: the rise of hyperlocal news Mainstream media are still a factor Social media's role in crisis Media ethics? what drives traditional media behavior Twitter: is it a fad or the "8 bazillion pound gorilla?" Overview Background

The four stages of highly effective crisis management : how to manage the media in the digital age
Jordan-Meier, Jane

The four stages of highly effective crisis management : how to manage the media in the digital age / Jane Jordan-Meier - Boca Raton FL : CRC Press, c2011. - xxiii, 296 p. ; ill. ; 25 cm..
Media, crisis, and new reporting tools.
Includes bibliographical references and index..
ISBN 978-1-4398-5373-3ISBN 1-4398-5373-8
Public relations.Online social networks.Mass media - Management.Crisis management.

The four stages of highly effective crisis management : how to manage the media in the digital age
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