嶺東科技大學 |

[NT 42591] Language: 簡体中文

[NT 5635] Back

[NT 59884] Switch To: [NT 5556] Labeled | [NT 5559] MARC Mode | [NT 33762] ISBD

Politicians and rhetoric : the persuasive power of metaphor

[NT 42944] Record Type:	[NT 8598] Electronic resources : [NT 40817] monographic
[NT 47348] Title Information:	the persuasive power of metaphor
[NT 47261] Author:	Charteris-BlackJonathan, 1955-
[NT 47356] Secondary Intellectual Responsibility:	Palgrave Connect (Online service)
[NT 47351] Place of Publication:	Houndmills, Basingstoke, Hampshire New York
[NT 47263] Published:	Palgrave Macmillan;
[NT 47352] Year of Publication:	2011
[NT 50960] Edition:	2nd ed.
[NT 47264] Description:	1 online resource (xiv, 370 p.)ill. :
[NT 47266] Subject:	Metaphor. -
[NT 47266] Subject:	Rhetoric - Political aspects. -
[NT 47266] Subject:	LANGUAGE ARTS & DISCIPLINES / Speech -
[NT 51458] Online resource:	http://www.palgraveconnect.com/doifinder/10.1057/9780230319899
[NT 47265] Notes:	Description based on print version record.
[NT 51398] Summary:	The language of persuasion looks both outwards and inwards: politicians promise a better future based on an evaluation of the current external reality, but they communicate this vision by activating deep-seated ideas, values and feelings that are hidden within the audience. This fully updated second edition analyses the rhetoric of three additional politicians -- Barack Obama, Ronald Reagan and Enoch Powell -- as well as revised accounts of the original six politicians to produce a comprehensive study of some renowned exponents of persuasion. It also contains a new chapter on the role of metaphor in political communication. Successful politicians are those who have credible stories to tell, who can involve us with the drama of the present by explaining what is right and wrong and who convince us that they are better than their opponents. This book explains how their use of metaphors and myths create credible and consistent stories that help us to understand the rhetorical means through which persuasion occurs.
[NT 50961] ISBN:	9780230319899electronic bk.
[NT 50961] ISBN:	0230319890electronic bk.
[NT 60779] Content Note:	Preface Style Conventions Persuasion, Speech Making and Rhetoric Metaphor in Political Discourse Winston Churchill: Metaphor and Heroic Myth Martin Luther King: Messianic Myth Enoch Powell: the Myth of the Oracle Ronald Reagan and Romantic Myth: 'From the swamp to the stars' Margaret Thatcher and the Myth of Boedicia Bill Clinton and the Rhetoric of Image Restoration Tony Blair and Conviction Rhetoric George Bush and the Rhetoric of Moral Accounting Obama and the Myth of the American Dream Myth, Metaphor and Leadership Appendices Bibliography Index of Conceptual Metaphors Index.

Politicians and rhetoric : the persuasive power of metaphor
Charteris-Black, Jonathan

Politicians and rhetoric : the persuasive power of metaphor / Jonathan Charteris-Black. - 2nd ed.. - Houndmills, Basingstoke, Hampshire New York : Palgrave Macmillan, 2011. - 1 online resource (xiv, 370 p.) ; ill..
Preface.
Description based on print version record..
Includes bibliographical references and index..
ISBN 9780230319899ISBN 0230319890
Metaphor.RhetoricLANGUAGE ARTS & DISCIPLINES / Speech -- Political aspects.

Politicians and rhetoric : the persuasive power of metaphor
LDR:02622clm 2200313 4500 001 281264
005 20130621115054.0
009 ocn756045214
010 1 $a 9780230319899 $b electronic bk.
010 1 $a 0230319890 $b electronic bk.
010 1 $z 9780230251656
010 1 $z 023025165X
012 0 $a 9786613290342
100 $a 20140528
101 0 $a eng
102 $a gb
135 $a v
200 1 $a Politicians and rhetoric $e the persuasive power of metaphor $f Jonathan Charteris-Black.
204 1 $a electronic resource
205 $a 2nd ed.
210 $a Houndmills, Basingstoke, Hampshire New York $d 2011 $c Palgrave Macmillan
215 1 $a 1 online resource (xiv, 370 p.) $c ill.
300 $a Description based on print version record.
320 $a Includes bibliographical references and index.
327 1 $a Preface $a Style Conventions $a Persuasion, Speech Making and Rhetoric $a Metaphor in Political Discourse $a Winston Churchill: Metaphor and Heroic Myth $a Martin Luther King: Messianic Myth $a Enoch Powell: the Myth of the Oracle $a Ronald Reagan and Romantic Myth: 'From the swamp to the stars' $a Margaret Thatcher and the Myth of Boedicia $a Bill Clinton and the Rhetoric of Image Restoration $a Tony Blair and Conviction Rhetoric $a George Bush and the Rhetoric of Moral Accounting $a Obama and the Myth of the American Dream $a Myth, Metaphor and Leadership $a Appendices $a Bibliography $a Index of Conceptual Metaphors $a Index.
330 $a The language of persuasion looks both outwards and inwards: politicians promise a better future based on an evaluation of the current external reality, but they communicate this vision by activating deep-seated ideas, values and feelings that are hidden within the audience. This fully updated second edition analyses the rhetoric of three additional politicians -- Barack Obama, Ronald Reagan and Enoch Powell -- as well as revised accounts of the original six politicians to produce a comprehensive study of some renowned exponents of persuasion. It also contains a new chapter on the role of metaphor in political communication. Successful politicians are those who have credible stories to tell, who can involve us with the drama of the present by explaining what is right and wrong and who convince us that they are better than their opponents. This book explains how their use of metaphors and myths create credible and consistent stories that help us to understand the rhetorical means through which persuasion occurs.
606 $a Metaphor. $3 58184
606 $a Rhetoric $x Political aspects. $3 307892
606 $a LANGUAGE ARTS & DISCIPLINES / Speech $2 bisacsh $3 307893
676 $v 22 $a 825/.9109
680 $a P301.5.M48 $b C486 2011eb
700 1 $a Charteris-Black $b Jonathan $f 1955- $3 307891
712 0 2 $a Palgrave Connect (Online service) $3 302425
801 0 $a tw $b ltu
856 4 0 $3 Palgrave Connect $u http://www.palgraveconnect.com/doifinder/10.1057/9780230319899