紀錄類型: |
書目-電子資源
: 單行本
|
副題名: |
a natural resource based view |
合作者: |
Amores Salvad漃Javier, 1972- |
出版地: |
Houndmills, Basingstoke, Hampshire New York |
出版者: |
Palgrave Macmillan; |
出版年: |
c2013 |
面頁冊數: |
1 online resource (xii, 162 p.) |
標題: |
Business enterprises - Environmental aspects. - |
標題: |
Industrial management - Environmental aspects. - |
標題: |
Green products. - |
標題: |
Social responsibility of business. - |
標題: |
BUSINESS & ECONOMICS / Development / Sustainable Development - |
電子資源: |
http://www.palgraveconnect.com/doifinder/10.1057/9781137264046 |
附註: |
Description based on print version record. |
摘要註: |
"The link between a firm's competitiveness and the natural environment has been studied since the mid-1990s. While a company's environmental management has been the main focus of interest for strategy scholars, environmental innovation as a source of business returns has not received much attention in the literature. In an attempt to fill this gap, the authors of this book explore, theoretically and empirically, the relationships between environmental product innovation, green image and firm performance. Their research shows how environmental product innovation and green image contribute in different ways to achieving better results. The author's arguments are tested in relation to one of Spain's most polluting industries and the results show that while financial returns through a green image are easier to achieve, the relationship between environmental product innovation and firm performance is inconclusive. The authors provide readers with an explanation for these results and consider new research lines"--Provided by publisher. |
ISBN: |
9781137264046electronic bk. |
ISBN: |
1137264047electronic bk. |
ISBN: |
9781283867368 |
ISBN: |
1283867362 |
內容註: |
List of Figures List of Tables Foreword Stuart Hart Acknowledgements Theoretical Framework The Nature of Environmental Product Innovation and Green Image Research Model Methodology Research Results Conclusions Theoretical Framework The Nature of Environmental Product Innovation and Green Image Research Model Methodology Research Results Conclusions. |