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Global luxury trends : emerging markets, digital innovations and the future of the luxury industry

[NT 42944] Record Type:	[NT 8598] Electronic resources : [NT 40817] monographic
[NT 47348] Title Information:	emerging markets, digital innovations and the future of the luxury industry
[NT 47261] Author:	HoffmannJonas, 1977-
[NT 47353] Alternative Intellectual Responsibility:	Coste-Mani墈reIvan.,
[NT 47351] Place of Publication:	Basingstoke
[NT 47263] Published:	Palgrave Macmillan;
[NT 47352] Year of Publication:	2012
[NT 47264] Description:	1 online resource.
[NT 47266] Subject:	Luxury goods industry. -
[NT 47266] Subject:	Luxury goods industry - Forecasting. -
[NT 47266] Subject:	BUSINESS & ECONOMICS / Industries / Service -
[NT 51458] Online resource:	http://www.palgraveconnect.com/doifinder/10.1057/9781137287397
[NT 47265] Notes:	Description based on print version record.
[NT 51398] Summary:	The luxury industry is currently on a remarkable journey: despite the economic slowdown, Her鋗s, Louis Vuitton, Gucci and their counterparts announce record sales and profits in a growing and resilient market. Luxury companies, nevertheless, affirm unanimously that this journey is as challenging as it is exciting: the acceleration imposed by globalized markets, stock markets and digital technologies, to clme but a few, demand velocity and continuous adaptation. Global Luxury Trends presents the innovative strategies and analyses the companies that are changing the way we understand the luxury world. It covers mature luxury markets like Europe and the United States, as well as the emerging markets of China, Brazil, India, Russia and South Korea. The authors explore the global trends that are both challenging current luxury models and providing opportunities for innovation and growth, including the impact of digital technology, luxury sustainability, luxury and arts, luxury and sports, luxury entrepreneurship, luxury consumption by ultra-high net worth individuals and luxury tribes. With insights from experts around the world, the authors present a compelling and engaging framework to understand how the luxury industry is changing, and the key factors luxury professionals need to be aware of to stay ahead of the game.
[NT 50961] ISBN:	9781137287397electronic bk.
[NT 50961] ISBN:	113728739Xelectronic bk.
[NT 60779] Content Note:	Luxury Trends Ultra-high Net Worth Luxury: how the Ultra-rich Consume Luxury On Luxury Strategizing Paths for the Emergence of Global Chinese Luxury Brands Luxo Brasil Luxury in China Luxury and Art in China Occupation Fashion Blogger Luxury Online Strategy at Elie Saab Engaging with the Luxury Consumer Luxury Consumer Tribes in Asia Luxury in India Mimesis and the Nexus of Luxury Industry in India Why Buy Luxury? Insights from Consumer Research Tesla Motors, The Reinvention of the Luxury Sports Car Industry.

Global luxury trends : emerging markets, digital innovations and the future of the luxury industry
Hoffmann, Jonas

Global luxury trends : emerging markets, digital innovations and the future of the luxury industry / by Jonas Hoffmann, Ivan Coste-Mani墈re. - Basingstoke : Palgrave Macmillan, 2012. - 1 online resource..
Luxury Trends.
Description based on print version record..
ISBN 9781137287397ISBN 113728739X
Luxury goods industry.Luxury goods industryBUSINESS & ECONOMICS / Industries / Service -- Forecasting.

Coste-Mani墈re, Ivan.

Global luxury trends : emerging markets, digital innovations and the future of the luxury industry
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