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Multinationals in their communities : a social capital approach to corporate citizenship projects

[NT 42944] Record Type:	[NT 8598] Electronic resources : [NT 40817] monographic
[NT 47348] Title Information:	a social capital approach to corporate citizenship projects
[NT 47261] Author:	JonesIan, 1943-
[NT 47353] Alternative Intellectual Responsibility:	PollittMichael G.,
[NT 47353] Alternative Intellectual Responsibility:	BekDavid.,
[NT 47351] Place of Publication:	Basingstoke
[NT 47263] Published:	Palgrave Macmillan;
[NT 47352] Year of Publication:	2007
[NT 47264] Description:	1 online resource (xiii, 359 p.)
[NT 47266] Subject:	Social responsibility of business. -
[NT 47266] Subject:	International business enterprises. -
[NT 47266] Subject:	BUSINESS & ECONOMICS - Development -
[NT 47266] Subject:	Organisatiegedrag. -
[NT 47266] Subject:	Sociale verantwoordelijkheid. -
[NT 47266] Subject:	Human Capital. -
[NT 47266] Subject:	Industri{EFBFBD}ele organisatie. -
[NT 47266] Subject:	Multinationales Unternehmen. -
[NT 47266] Subject:	Soziales Engagement. -
[NT 51458] Online resource:	http://www.palgraveconnect.com/doifinder/10.1057/9780230211056An electronic book accessible through the World Wide Web; click for information
[NT 47265] Notes:	Description based on print version record
[NT 50961] ISBN:	9780230211056electronic bk.
[NT 50961] ISBN:	0230211054electronic bk.
[NT 50961] ISBN:	Cloth
[NT 50961] ISBN:	hardback
[NT 60779] Content Note:	Multinationals in their communities: a social capital approach to corporate citizenship projects Corporate citizenship: definintions and expenditure Key players in the corporate citizenship debate: CSR's rapidly evolving institutional matrix Social capital and multinationals Multinationals and community engagement in South Africa and Mexico Multinationals and community engagement in Poland Diageo and its corporate citizenship programme Anglo American and its corporate citizenship programme Vodafone Group and its corporate citizenship programme What makes for good corporate citizenship projects and programmes? Learning the lessons: what directions should corporate citizenship programmes take in the future?

Multinationals in their communities : a social capital approach to corporate citizenship projects
Jones, Ian

Multinationals in their communities : a social capital approach to corporate citizenship projects / Ian W. Jones, Michael Pollitt and David Bek. - Basingstoke : Palgrave Macmillan, 2007. - 1 online resource (xiii, 359 p.).
Multinationals in their communities: a social capital approach to corporate citizenship projects.
Description based on print version record.
Includes bibliographical references and index.
ISBN 9780230211056ISBN 0230211054
Social responsibility of business.International business enterprises.BUSINESS & ECONOMICSOrganisatiegedrag.Sociale verantwoordelijkheid.Human Capital.Industri{EFBFBD}ele organisatie.Multinationales Unternehmen.Soziales Engagement. -- Development

Pollitt, Michael G.

Multinationals in their communities : a social capital approach to corporate citizenship projects
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520 $a Multinationals are increasingly important players in global economic development. They offer a rare ability to link local, national and global communities and have the capacity to impact significantly on the quality of social relations within the communities in which they operate. A key way they do this is through their corporate citizenship projects, funded as part of their corporate social responsibility programmes. Such projects may involve, for example, youth training, venture capital funding, free drug distribution or community healthcare. This book seeks to analyse the nature and effectiveness of these projects using the theoretical and empirical insights of recent social capital literature. It does so by examining multinationals operating in South Africa, Mexico and Poland and by detailed case studies of Diageo, Anglo-American, GlaxoSmithKline and Vodafone. The authors demonstrate how multinationals can leverage their community engagement activities to greater effect and play a more significant role in building socially successful communities in developing countries.
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