語系:
繁體中文
English
簡体中文
說明(常見問題)
登入
網路辦證
回首頁
切換:
標籤
|
MARC模式
|
ISBD
The brand glossary
紀錄類型:
書目-電子資源 : 單行本
合作者:
SwystunJeff.,
出版地:
Basingstoke
出版者:
Palgrave Macmillan;
出版年:
2007
面頁冊數:
1 online resource (vi, 133 p.ill.) :
標題:
Brand clme products -
標題:
Brand clme products - Terminology. -
標題:
BUSINESS & ECONOMICS - Advertising & Promotion. -
電子資源:
http://www.palgraveconnect.com/doifinder/10.1057/9780230626409An electronic book accessible through the World Wide Web; click for information
附註:
Title from e-book title screen (viewed Oct. 15, 2007).
ISBN:
0230626408electronic bk.
ISBN:
9780230626409
ISBN:
0230626408
ISBN:
Paper
ISBN:
pbk.
內容註:
Contains an A-Z guide to brand terms, processes and best practices.
The brand glossary
The brand glossary
/ edited by Jeff Swystun. - Basingstoke : Palgrave Macmillan, 2007. - 1 online resource (vi, 133 p. ; ill.).
Contains an A-Z guide to brand terms, processes and best practices..
Title from e-book title screen (viewed Oct. 15, 2007)..
Includes bibliographical references (p. 133)..
ISBN 0230626408ISBN 9780230626409ISBN 0230626408
Brand clme productsBrand clme productsBUSINESS & ECONOMICS -- Terminology. -- Advertising & Promotion.
Swystun, Jeff.
The brand glossary
LDR
:01245clm 2200313 a 4500
001
282791
005
20131118034130.0
009
ocn153745315
010
1
$a
0230626408
$b
electronic bk.
010
1
$a
9780230626409
010
1
$a
0230626408
010
1
$z
1403998094
$b
Paper
010
1
$z
9781403998095
$b
pbk.
012
0
$a
10.1057/9780230626409
100
$a
20140221d2007 k y0engy01 e
101
0
$a
eng
102
$a
gb
135
$a
v
200
1
$a
The brand glossary
$f
edited by Jeff Swystun.
204
1
$a
electronic resource
210
$a
Basingstoke
$d
2007
$c
Palgrave Macmillan
215
1
$a
1 online resource (vi, 133 p.
$c
ill.)
300
$a
Title from e-book title screen (viewed Oct. 15, 2007).
320
$a
Includes bibliographical references (p. 133).
327
1
$a
Contains an A-Z guide to brand terms, processes and best practices.
520
$a
Interbrand has produced this detailed and comprehensive guide to brand clme products, processes and best practices, with up to date examples and an A-Z guide to brand terms.
606
$a
Brand clme products
$3
305205
606
$a
Brand clme products
$x
Terminology.
$3
313711
606
$a
BUSINESS & ECONOMICS
$x
Advertising & Promotion.
$2
bisacsh
$3
302943
676
$v
22
$a
658.8'27'03
680
$a
HD69.B7
701
1
$a
Swystun
$b
Jeff.
$3
313710
801
0
$a
tw
$b
ltu
856
4 0
$3
Palgrave Connect
$u
http://www.palgraveconnect.com/doifinder/10.1057/9780230626409
$z
An electronic book accessible through the World Wide Web; click for information
筆 0 讀者評論
評論
新增評論
分享你的心得
Export
取書館別
處理中
...
變更密碼
登入